1.Responsible for setting product strategy and oversee product line life cycles from strategic planning to tactical activities.
2.execute product strategies and initiatives, set product and pricing strategy, as well as pricing and volume discount schedules in order to produce the highest possible long-term market share and profitability.
3.With consultation of marketing manager, marketing staff, and the commercial team, develop, publish and communicate the annual marketing plan for assigned products.
4.Work with the cross-functional team to develop portfolio and pricing strategy to maximize market share and profitability.
5.Maximize market share and gross margin growth for product line(s) on an annual basis, and meet or exceed revenue and gross margin targets for product category.
6.Conduct market analysis to monitor competitive products, sales, share and marketing activities； deploy category knowledge and understanding to the management of product lines.
|应聘要求||1.Bachelor degree, preferably in Marketing, or one of the life sciences, with 5-7 years of related experience；
2.Masters of Business administration (MBA) with 3-5 years of experience is preferred.
3.Background in the aquaculture industry is preferred, but not required.
4.Experience as an effective project team player, leader and motivator； and the ability to present ideas effectively and communicate well with peers and all levels of management.
5.Must be proactive, self-motivated, energetic, business-minded manager with a broad scientific/technical aptitude base who is able to provide product leadership, set priorities, delegate responsibilities, and meet timetables leading to the attainment of growth goals.
6.Demonstrated achievement of product sales objectives and financial targets.